ASQ is the world’s leading airport passenger service and benchmarking programme.
Developed and implemented by ACI, ASQ is a survey programme that provides key passenger research and insight, as well as essential management information. ASQ is designed for airports seeking more effective, efficient and profitable ways to serve their passengers.
The ASQ Survey is designed for airports that require up-to-date feedback on their service performance to drive superior operational and strategic decision-making. It helps the airport operator understand today’s performance and change over time, as well as allowing benchmarking and comparison of performance against other airports.
An airport may be improving, but its competitors may be a step ahead by widening their offerings and implementing them at a faster pace. ASQ helps airports gauge where they stand, resulting in decisions and investments based on the best intelligence available.
ASQ shows you how to get the best return from your investment in service delivery. It also allows you to create performance guidelines and set up incentive programmes for your staff or service providers with the goal of maximizing passenger satisfaction and spend at your facilities.